Introduction to Marketing
Last Updated 10/2023
English
30-Day Money Back Guarantee
Full Lifetime Access
Finish in
5h 30 min! Run Time
5h 30 min! Run Time
Made for for
Employees
only
Employees
only
Certificate
of Completion
of Completion
Mobile -
Friendly
Access
Friendly
Access
Description
This introductory course gives you the foundation to start promoting your business or employer intelligently and avoid the costly mistakes new marketers often make.
What this course covers:
- What marketing really is and how it differs from advertising
- How to plan marketing campaigns
- Overviews of the many sub-fields within marketing
- Understanding the bigger picture so you can promote any type of business
Ideal for new business owners and anyone starting a career in marketing.
System Requirements
See System Requirements in the Coggno Knowledge Base
Introduction to Marketing
Introduction to Marketing
This is an introduction course to marketing after which you should be able to begin intelligently promoting your business or the company you work for. After taking this course, you will be far more likely to promote your business effectively, and avoid many potentially costly pitfalls that new marketers or business owners typically make.
The lectures cover a wide array of issues and concepts that you will face when you dive into marketing. The course explains what marketing really is, how marketing is different than advertising, how to plan marketing campaigns, and gives overviews of many sub-fields in marketing.
Marketing is quite complex these days. So the course goes over the many sub-fields in marketing to simplify things and help you understand the lay of the land when it comes to the bigger picture of things.
What kinds of businesses can be promoted using this introduction to marketing course?
With the marketing strategies in this course, you can promote any business type. Whether you're starting your own business or are getting into marketing as a career, this course is perfect for you.
Let's get started
I want you to succeed in promoting your business. So sign up for the course, and begin learning how to promote your business, and grow it.
Frequently Asked Questions
This course is designed for employees who need to complete Introduction to Marketing training
Yes. This course is designed to meet applicable federal requirements and commonly mandated state standards. Always confirm specific state or industry requirements with your local regulations.
The course takes approximately 330 minutes to complete and can be paused and resumed at any time.
Yes. Learners receive a downloadable certificate upon successful completion, which can be used for compliance records and audits.
Yes. You can assign this course to individuals or groups using Coggno’s LMS, or purchase multiple seats for your team.
Yes. This course can be exported for delivery in most learning management systems (SCORM compatible).
Yes. The course is fully self-paced and available 24/7.
Yes. This course includes a knowledge check to reinforce learning and verify completion.
Learners have lifetime access from the date of purchase.
Yes. A preview is available so you can review the course format and content before purchasing.
Yes. Content is reviewed and updated as regulations and best practices change.
Yes. This course is available for free with an active Prime Subscription.
Yes. Refund requests can be submitted within 30 days of purchase.
OSHA Compliance
- Bloodborne Pathogens Training (21)
- Electrical Safety (73)
- Fire Safety Training (50)
- First Aid Training (34)
- Forklift Training (45)
- HazCom (Hazard Communication) (51)
- Lockout/Tagout (LOTO) (24)
- OSHA 10 Hour Training (6)
- OSHA 30 Hour Training (2)
- PPE (Personal Protective Equipment) (65)
- Slips, Trips & Falls (72)
- Workplace Safety (1001)